The packaging optimization and compliance platform powered by AI
Gain Control
over your packaging and your packaging data flows through integration with your existing tools
Automate
collection and preparation of data. See instantly what to declare where, and have your EPR reports ready and accurate.
Optimize
the costs of your packaging through automated suggestions, while making your packaging truly sustainable
Collaborate
with your supply chain partners through data sharing, contractual agreements, and reusing packaging
How can companies get ready for PPWR?
follow our simple approach
01
Gap analysis
Interpreting all applicable regulation to understand what it means for your company
02
Data collection
See which packaging data is missing from your suppliers. Get it easily.
03
Packaging conformity
Recyclability and safety are a must. We help you make sense of your packaging portfolio.
04
Reporting
All companies will need to submit complex reports. Our platform automates it.
05
Optimize
Having understood the data and impact, use it to get ahead.
For retailers
Your product portfolio is large, and so is the packaging portfolio you manage. Selling thousands of products from numerous suppliers means handling substantial packaging from your inbound supply chain. At the end of the supply chain, you are responsible for assessing, collecting, organizing, and reporting large amounts of packaging data, as well as managing the packaging waste from inbound shipments.
“Sometimes we are surprised to find out that our company is considered the brand owner, making us responsible for the packaging fee. And then we have to deal with it reactively.”
“Selling over 10,000 products from different suppliers and brands means understanding the packaging portfolio that comes with these products. Sales, grouped, transport packaging — every supplier has their own way of sending us goods. Each type of packaging must be registered, properly assessed from a legal perspective, and then reported and handled as waste. It’s so time-consuming.”
“With hundreds of locations across Europe, each is responsible for packaging operations and compliance. Despite knowing what needs to be done, the manual work leaves us at risk of errors in reporting and data handling. At year-end, internal misalignments have even led to unexpected extra EPR fees”
Compliance Manager at a leading supermarket in Europe
Supply Chain Manager at leading retail group in Europe
Sustainability Manager at a leading retailer in Europe & Worldwide
For manufacturers
Producing goods of any type means dealing with packaging for the inbound and outbound supply chain. Responsibility depends on many factors, such as which company brings the packaging into the country, including for packaged products that you manufacture. Handling the packaging waste on sites in the correct way can be a complex duty.
“To declare packaging in the right country, we must oversee the entire supply chain across multiple EU countries. Despite our best efforts, we often double-pay fees due to the difficulty of tracking movements & stocks in real time. Overpaying is safer than underpaying — it helps us avoid fines.”
“We have a good grasp of the sales packaging used for our products, but that’s just one part of the equation. Tracking supplier and manufacturer packaging, and determining responsibility for each type, is much harder. We've relied on approximations in an Excel formula for declarations, and while it has worked so far, we have no real control over packaging flow or data. We wouldn’t know how to cut costs or reduce overall packaging use — it’s spread across the supply chain with no oversight or control.”
Supply Chain Manager at a global medical equipment manufacturer
Logistics Manager at a top FMCG company in Europe
For brands
When a brand name is on the packaging, a lot is at stake. Choosing the correct type of packaging (compliant and sustainable) is essential. Correct labelling is another demanding job. Collaboration with supply chain partners is necessary to make the best decisions for your products' packaging.
“We chose our packaging based on research I did when we started the company a few years ago. We wanted something unique yet sustainable. Since then, there’s been a lot of debate about our choice, and I’m no longer sure I made the right decision. I’d love a simple sustainability assessment showing exactly what needs to change for improvement of our packaging line. ”
Owner of a mid-size food brand in Europe
“Our products are sold worldwide, and we work with several manufacturers, each having its own suppliers. While we provide packaging instructions to all our partners, it’s challenging to have full visibility of what’s happening on the ground in terms of all the packaging. An accurate overview of our packaging portfolio and its footprint remains a vision.”
Brand Manager at a global FMCG company
Meet the Team
Download the whitepaper
EPR
Packaging conformity
Labeling
Reuse